Hi, if you are interesting in writing – you’ll probably enjoy this blog. I’m a self-confessed and proud word nerd and big fan of Shakespeare – and other writers such as Hemingway.
One of the most satisfying parts of my job as a Deputy News Director at a major commercial TV network in Australia is helping younger writers.
I understand that the name Bard of Breaking News can seem outrageously arrogant – yet I strategically use it for ‘memorable branding’ and for the comic effect of the outrageous link and contrast between the lasting and deep grandeur or Shakespeare’s writing and the disposable speed of modern breaking news.
I also like the connection of contrasts between Breaking Bad and Breaking Bard.
I do firmly believe that we can all learn from Shakespeare’s techniques to improve our writing – whether it’s for business or political speeches or even writing breaking news.