Bard of Breaking News (Breaking Bard)

One of the challenges of writing updates (compared to breaking news) is that fear: what if it’s not true at the time an update (recorded ahead of broadcast time) goes to air.

One of the biggest challenges is: fires.

bbn-burning-globe

Fires can be ‘great content’ (for breaking news) when you cross to a fire that’s burning and you write in the urgent present tense – what IS happening now.

Firefighters ARE at the scene of a large blaze…

or

Several factories ARE on fire….

However, when you are writing for an update to go to air an hour or so later – you can have to careful. Even in half an hour, a fire can be out or under control and your writing is no longer ‘current’ or accurate.

That’s when you shift from the urgent present tense to facts that will still be true when the update goes to air.

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